Posted by Southwest Beverages on 4/8/2016
So today started out like any other cold morning in
Littleton, Colorado, I made a six-teen ounce thermos of Sippity chocolate marshmallow
hot chocolate, grabbed my coat, got in my car and headed for work. Every
morning when I’m driving out of my neighborhood I turn left. On this particular
morning when I was exiting my neighborhood I stopped at the stop sign, took a
sip of my Sippity chocolate marshmallow hot chocolate, looked right, saw no
traffic to the point where the road turned, about 200 yards, then made a left
turn and proceeded to make my way towards the light at the end of the street.
Suddenly this “lady” in a gray pick-up comes roaring up
behind my car to the point where her truck was almost touching my cars bumper. Taking
another sip of my marshmallow hot chocolate I then said to my wife, “Why do
people insist on driving right on your tail, particularly when they can clearly
see that the light ahead is red and they have to slow down.”
So now I pull behind the third car in line waiting for the
red light to change. I look into my rear-view mirror and this “lady” has both
arms extended in the air yelling at me. Calmly I took another sip of my hot
chocolate, returned it to its cup holder, then raised my arms pointing in the
direction of the red light, while looking at her through my rear view mirror.
The lesson to be learned from my encounter this morning is
several. First, this “lady” was clearly running late for work and as a result
was taking her tardiness out on any, and all, drivers in front of her, when all she had to do to reduce the amount of stress she was causing to herself and
others on the road was get up five minutes earlier. Second, do not engage in
road rage. Third, don’t let an event like this ruin your day. I didn’t. After
the road widened to two lanes and she passed me, I took another sip of my hot
chocolate and I must admit, that sip tasted delicious. As a matter of fact, the
smooth creamy taste of the rich chocolate combined with marshmallow flavor
seemed to diminish the intensity with which the morning drive had begun such that
for the balance of the day I made several more containers of hot chocolate and
enjoyed each one.
Written by Bob Jenkins, Founder & Chief Executive Officer of
Bob has had the privilege of working for some of America's largest
and well run public and private companies, including Philip Morris, Canada Dry, Dr
Pepper, Cadbury Schweppes, Snapple Beverage Corporation, Tasker Capital Corp. and
The Water Club and River Cafe - two of New York's finest fine dining restaurants. He
has worked in various capacities as Finance Manager, Controller, Director of Finance,
Vice President Finance & Administration, Chief Financial Officer, Secretary, and
Bob holds a Masters of Business
Administration degree in accounting from the University of Tennessee and a Bachelor of
Science degree in accounting from the University of Arizona.
Southwest Beverages is a manufacturer and marketer of two
brands of premium quality dry mix beverages: Sippity hot-cocoa mix and Kemosabe gourmet flavored coffee. All Southwest Beverages products are
uniquely blended flavors that contain all the ingredients necessary for you to enjoy the
ultimate hot beverage experience. Simply add water and stir-then sip, savor and
For more information, please visit www.southwestbeverages.com.
Sippity, Sippity Lite, Kemosabe, Kemosabe Lite, Southwest Beverages, It's A DRY Mix and Comfort In A Cup are each registered trademarks of Southwest Beverages.
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